Why did Dell succeed?

I heard it before, but I can't remember it well, so I don't know what to search for even if I try to search for it.

Can you briefly explain why Dell succeeded?

552 2015-12-12 Gentleman

As you know, Dell is a company that makes PCs and laptops.
After ordering, we used a build-to-order method and a just-in-time method to deliver the produced PC directly to the designated customer.
This method significantly reduced inventory costs because both raw materials and finished products were not in stock.

Gentleman 9 years ago 0

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